from the Spanish engaño, meaning deceit or trick

to entice

also spelled enganyo

It can be translated as “to seduce.”

Nakakaenganyong bumili.
It’s seductive to buy. = It’s enticing to buy.

The Tagalog word enganyo originally had the Spanish meaning of trickery or fraud, but it has evolved to mean more broadly fascination and enchantment.

Nakakaenganyo talaga.
It’s really fascinating. It’s really enchanting.